If you get it downloaded and try to start it up before the live-time, it just won’t boot. You can head over to the store page and select play game to start pre-loading right now. It’s being distributed via Steam, so if you’ve been avoiding getting a Steam account all this time then sorry about that. Thankfully, it being open, there’s no special requirements. Hell: DeathAM Eternal Agony -> WhyPM Meaningless Pain.Western US: 9:00pm Thursday -> 8:59pm Sunday.Mountain US: 10:00pm Thursday -> 9:59pm Sunday.Central US: 11:00pm Thursday -> 10:59pm Sunday.Central Europe: 6:00am Friday -> 5:59am Monday.Here’s what that works out to everywhere else: It kicks off at 12:00am EST and finishes at 11:59pm on the Sunday. It’s this Friday, April 15, running until Sunday, April 17.
